WHERE DOES GWM COME FROM?

If you’re reading this, chances are that you’ve heard some buzz about the Great Wall Motor (GWM), and are curious to learn more about its roots. With a 33-year history, GWM has not only become one of China’s largest automobile manufacturers but has also grown into an international success story. Let’s dig deep into the origins of GWM and its incredible journey to becoming a global automotive force.

Dream Beginnings

GWM’s humble beginnings can be traced back to 1984 in the city of Baoding, Hebei Province, China. Founder Wei Jianjun began his automotive adventure by opening a small auto parts factory named the Baoding Great Wall Industry Corporation. Little did he know that this humble endeavor would blossom into one of China’s automotive giants.

Embracing Change and Innovation

In 1990, Wei Jianjun made a bold decision that would forever change the course of GWM's history. He decided to venture into vehicle production and manufacturing. As fate would have it, his first attempt at producing pickup trucks proved to be a colossal failure. Undeterred by the setback, Wei Jianjun learned from his mistakes and set out to create a better vehicle. This time, he succeeded, and GWM's first pickup truck, the Deer, was born.

A Commitment to Quality and Excellence

From the early days, GWM has been dedicated to providing high-quality vehicles to its customers. This commitment was evident in the Deer pickup truck, which quickly gained popularity in China for its reliability and durability. As GWM continued to grow, it maintained its focus on quality and expanded its product lineup to include SUVs, sedans, and even electric vehicles. Today, GWM is renowned for producing vehicles that meet the highest standards of quality and performance.

Conquering the Global Market

GWM’s success in the Chinese market set the stage for its global expansion. With its sights set on becoming a global automotive player, GWM began exporting its vehicles to countries around the world. In 2010, the company established its first overseas manufacturing facility in Bulgaria, followed by several others in countries such as Russia, Thailand, and Brazil. Today, GWM vehicles are sold in over 60 countries and have earned a reputation for their durability, affordability, and advanced technology.

Future Forward: Electrification and Autonomy

GWM is at the forefront of the global movement towards electrification and autonomous vehicles. The company has invested heavily in research and development to create next-generation vehicles that are environmentally friendly and technologically advanced. GWM’s goal is to become a leader in the development and production of electric and autonomous vehicles, and it is well on its way to achieving that goal.

Frequently Asked Questions

1. When was GWM founded?

   GWM was founded in 1984 by Wei Jianjun.

2. What was GWM's first vehicle?

   GWM's first vehicle was the Deer pickup truck, introduced in 1996.

3. Is GWM a global company?

   Yes, GWM operates in over 60 countries worldwide.

4. What type of vehicles does GWM produce?

   GWM produces a wide range of vehicles, including SUVs, sedans, pickup trucks, and electric vehicles.

5. What is GWM's goal for the future?

   GWM aims to become a leader in the development and production of electric and autonomous vehicles.